The number one question I get asked is “How can I start getting more word of mouth referrals?” I suppose that makes sense because that is the topic that I speak about throughout the country with my aptly names speech “How to Get More Word of Mouth Referrals”.
I usually share with folks that if you start writing handwritten cards to others, you will begin receiving referrals. But generally this statement isn’t enough for others to understand why this works, or exactly what they need to do to ensure that writing hand written notes is done correctly.
Therefore, I have create this process to share with the world, exactly how to jumpstart the referral process and in turn gain more word of mouth referrals.
Step 1 – Buy a set of 50 note cards available on Amazon.
Step 2 – Buy a book of stamps
Step 3 – Send one handwritten note card each business day for four weeks. That’s a total of 20 cards.
Step 4 – Repeat the process, and send the note cards to the same 20 people.
Do this exact process over the next 90 days! I guarantee that if you follow this process you’ll get at least one new referral from these contacts.
The goal here is to identify 20 ideal contacts that you want to build deeper, more meaningful relationships with and show them that you are interested in their relationship and friendship. The direct result of these relationships will be referrals.